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Missouri citizens authorized legal mobile and retail sports betting, permitting regulated books to take bets next year.
The sports betting tally measure passed by a slim majority early Wednesday morning after more than 2.9 million votes were counted.
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Seven of the 8 states surrounding Missouri allow mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis city areas with Missouri, respectively.
Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting wagering this year.
" Missouri has some of the very best sports betting fans in the world and they revealed up huge for their favorite groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a statement. "On behalf of all six of Missouri's professional sports betting franchises, we desire to thank the Missouri citizens who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose important tax income to our surrounding states. Most significantly, the passage of Amendment 2 means a brand-new, dedicated, irreversible funding stream for Missouri classrooms."
Missouri sports betting wagering next actions
Voter approval indicates approximately 14 mobile sportsbooks might begin accepting bets next year. It is unlikely all 14 offered licenses are utilized.
DraftKings and FanDuel financed almost every dollar of the "yes" campaign and will certainly apply to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses offered without needing to partner with a gambling establishment or sports betting group (and pay an accompanying charge).
Six licenses are offered to each Missouri casino operator, respectively. Caesars, in spite of opposing the tally measure, will likely utilize its license to release the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will also likely release their particular books.
The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays uncertain if they will launch mobile sportsbooks.
The remaining six licenses are booked for each of the significant expert sports betting teams that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were among the most popular proponents of the ballot measure.
Along with DraftKings, FanDuel and Caesars, Missouri wagerers must expect other prominent national brands consisting of BetMGM, bet365, BetRivers and Fanatics to seek market gain access to.
Launch probability tiers IF Missouri citizens approve sports betting wagering:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Likely: Fanatics, bet365, ESPN BET
Are Already Live In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's ballot procedure permits every Missouri gambling establishment to open retail sportsbooks on their respective homes. Most if not all 13 gambling establishments managed by the six gambling establishment operators are expected to open in-person wagering options such as sports betting kiosks and possibly dedicated, full-service sportsbooks.
The six sports betting teams can likewise open in-person sportsbooks within or nearby to their particular home playing places. Missouri will sign up with Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that permit in-stadium retail sportsbooks.
The language around the tally measure needs the first certified sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, perennially books' most rewarding time of the sports betting calendar.
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Missouri sports betting wagering background
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The successful Missouri sports betting wagering campaign comes in spite of millions in funding opposing the step from among the state's biggest gambling stakeholders.
Caesars spent countless dollars to beat the step. In many other states that connect online sports betting with a state's brick-and-mortar casinos, an operator is approved at least one license per managed property.
In that scenario in Missouri, Caesars would be paid for a minimum of three prospective licenses, one for each casino it handles. Instead, Caesars just has one. In states with the license-per-property design, business can either open extra in-house books or, more frequently, farm out the license to a competitor that pays an accompanying fee in exchange.
FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting deal with market share, might possibly have an upper hand on their rivals by earning the set of untethered licenses. It stays to be seen which two books will make these slots, however the language around the ballot step would seem to favor the two national market leaders.
Polling earlier in the year revealed the "yes" vote with a slight lead. Support efforts were boosted by 10s of millions spent by DraftKings and FanDuel.
A series of tv and radio ads concentrated on the income legal sportsbooks would generate for Missouri public education. Opponents, moneyed largely by Caesars, argued the fans' advertisements were misleading and the 10s of millions of projected dollars raised would have a minimal effect in a state that currently invests billions on education annually.
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Missouri Sports Betting Ballot Measure Approved By Voters
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